A Sneak Peek at How We Help You Find New Sales Opportunities

A Sneak Peek at How We Help You Find New Sales Opportunities The algorithms built into the epaCUBE Sales Opportunities module use segmentation data to compare the purchasing behavior of similar customers. Many distributors group their customers in generic segments like industries served or annual revenue. Unfortunately, this level of grouping may not go deep…

Proper Segmentation Unlocks the Door to New Sales Opportunities

Proper Segmentation Unlocks the Door to New Sales Opportunities Most distributors examine their current sales reports to determine if their sales are trending up or down. The better sales people track this data customer-by-customer. Unfortunately, this type of analysis does not help you determine missing share of wallet. If a customer’s rate of sales decreases,…

What are the Top (3) Organizational or Operational Issues when implementing a Price Optimization Strategy?

#1: Data: The Achilles Heel of Price Optimization Projects… One of the critical ingredients and perhaps the “Achilles Heel” of a price optimization project is the accuracy and completeness (in that order) of the underlying data supporting the effort. I put accuracy before completeness as companies often start with a sub-set of data and focus…