The Pricing Rules You Should Break Webinar
6 common distributor pricing assumptions that may be costing you margin
Some of the most expensive pricing mistakes don’t look like mistakes—they look like accepted wisdom. We’ll examine six common assumptions around customer size, volume, cost-plus pricing, sales judgment, optimization, and consistency, then give you a better framework for deciding what to do instead.
What You'll Learn:
Why bigger customers don’t always deserve lower prices
When volume really makes up for lower margin
How data makes sales judgment stronger
Where cost-plus pricing falls short